The Ultimate Guide to Outsourcing SEO Services

It’s time to take your business to the next level. When you outsource SEO services, you will be able to focus on your core competency and provide better service to your customer. Since most of the companies’ priority is their own site, it’s important that they should help their clients’ sites grow as well by giving them a solid search engine optimization plan. Check out this infographic for more information about outsourcing SEO services.

If you plan to offer SEO services to your customers and planning to opt for resell SEO services, then this guide is for you. In this article, we will have a look at the best ways to outsource SEO services.

Find a reliable resell SEO agency:

Before you go ahead and search for a resell SEO company, you must consider the following factors:

• Make sure that they can scale up with your business or else it will be difficult to handle everything on your own without any outsourcing help.
• They should be able to provide 24×7 support through different mediums like phone, chat, email, etc. You may outsource SEO services to companies like Digital Marketing Philippines that offer round-the-clock service.
• Check reviews about the agency beforehand so that you will get an idea about their work quality and customer satisfaction.
• The price of contracting an SEO reseller company also matters, don’t choose one which is too expensive or cheap because that might affect your profit margins.
• Check whether they have a proper logistics system in place so that they can deliver the project on time.

In addition, compare prices from different agencies and ask for the contract terms and policies of the agency. Don’t forget to tell them your requirements in detail as some agencies will charge you an extra amount if there are any changes required after the development has started.

Reasons to outsource SEO services:

You may be already familiar with the benefits of outsourcing like helping you save time, money, and effort — let’s discuss why it is essential for businesses to opt for outsourcing when it comes to search engine optimization.

• Outsourcing will help you save money because local SEO agencies charge higher prices than international ones. Plus, you will get 24×7 service at an affordable price which might not be possible if you choose to do things on your own.
• The SEO reseller company will be able to provide you with advanced tools required for SEO and track data, which you might not have at your end.
• If you hire a search engine optimization agency, they can also assist their clients’ site with link building, directory submission, and social media marketing which will help it grow faster.

How you can outsource your SEO Services:

There are many popular business models that you can use to grow and flourish our SEO outsourcing businesses. Let’s look at some of them:

1. Fixed price model:

This model is most suitable if you are not satisfied with the service of one agency. You can go for this model by hiring one SEO company at a time, paying them for their services, and then hiring another company after the completion of the previous contract.

2. Monthly retainer fee:

This business model requires you to deposit a specific amount per month to an agency which will help you gain access to different tools, data analysis, link building plans, etc. All these plans will be defined in advance so that your monthly budget doesn’t get exhausted quickly.

3. Pay per hour basis:

You can think about opting for pay per hour plan if you wish to outsource multiple projects or want flexibility in your outsourcing terms and conditions. This business model is well suited if you want to outsource specific tasks or projects to different SEO agencies. For e.g., you can hire one agency for link building, another for content marketing, and so on.

Opt for resell SEO services:

If you are an IT company, then you can go for reselling services. You can sell your client SEO plans to other agencies or else make them handle everything on their own. To offer this service successfully, it is essential that the client outsources his entire SEO job to one agency.

The main advantage of reselling business models is that you will get a cut from all revenue generated by your clients’ projects which include organic traffic that they generate. This helps in bringing more profits to companies that offer search engine optimization services without investing too much time and money into the project.

Decide pricing models for your clients:

You can sell your SEO plans as stand-alone projects or offer a complete package where you include website development, social media marketing, content writing, and search engine optimization.

The last option is great for those who want to outsource their entire SEO job as it saves time on their end and provides them with an opportunity to focus more on growing other revenue streams of the company.

It’s best to try out a few pricing models until you find one that works best for your clients.

Choose the right payment method

Before hiring a search engine optimization company, always check their preferred mode of payment, don’t hesitate to ask them about that. Some SEO companies prefer receiving payments in advance while others may request you to pay after receiving the report from them or once they finish a task assigned by you. Make sure through your contract of SEO services that you can get a refund in case something goes wrong or on some other conditions.

Choose a payment method that will help you collaborate with your clients as well. For example, if your client is paying you monthly then opt for a monthly resell SEO plan and so on. It will help you make your client understand the service better.

Why only hire an outsourcing SEO company?

There are multiple benefits of hiring a search engine optimization agency rather than doing everything by yourself. Here are some reasons to opt for outsourcing:

• You can get 24*7 SEO support, which is not possible if you do the job yourself.
• Your work will be handled by trained professionals who can provide you with advanced solutions and grow your online brand faster.
• The best thing about outsourcing is that it saves your time, money, and effort so that you have more resources at your disposal to focus on other important tasks or projects related to your business growth.
• With a wide range of SEO services, you can easily offer your clients a complete package.
• When you outsource your work to an outsourcing agency, they handle all the risks involved with it and also provide regular reports so that you can monitor their progress from time to time.

Future of reselling SEO services

With the growing demand for SEO services, it is expected that more IT companies will start outsourcing their SEO projects to save time, money, and resources. With the help of this business model, you can easily make your client understand search engine optimization without investing too much time into it. The bottom line is that if you want to outsource your entire SEO project then it’s best to go for reselling services because it saves you a lot of time and helps you focus on other important tasks. It’s the best way to grow the revenue streams of your business so go for it and outsource SEO projects to an outsourcing SEO agency for greater profitability.

Wrapping up!

As SEO is an important part of any business, it’s always better to outsource your keyword research and content marketing campaigns to separate search engine optimization companies. This also ensures that all the projects are handled by experienced professionals and they will be able to provide accurate data analysis and reports about the tasks performed for their clients.

You should make sure that the outsourcing company has reliable tools like web crawler (for link building), keyword research (SEMrush, etc.), rank tracker (Google Analytics, etc.), Google Adwords, and more so that they can handle everything without facing any issue.